You Are the Product

I’m becoming more disillusioned with social media every day. I recently came across this article on the London Review of Books thanks to It does a great job of capturing and reenforcing many of my thoughts. Here are a few choice quotes:

… anyone on Facebook is in a sense working for Facebook, adding value to the company. In 2014, the New York Times did the arithmetic and found that humanity was spending 39,757 collective years on the site, every single day.

Everyone actively using Facebook provides content. Facebook makes money by selling ads next to content.

Since the Facebook button is pretty much ubiquitous on the net, this means that Facebook sees you, everywhere.

Search for something on Amazon, then visit Facebook. But maybe the targeted ads don’t bother you or you feel that it’s worth it to stay in touch with friends and family.

… researchers found quite simply that the more people use Facebook, the more unhappy they are. A 1 per cent increase in ‘likes’ and clicks and status updates was correlated with a 5 to 8 per cent decrease in mental health.

So, in an effort to maintain my mental health, I did this:

If you can’t join me, it might already be too late for you…

» You Are the Product